Thursday, August 4, 2011

Another opportunity for writers -- ACX -- Audiobook Creation Exchange

I have an interest in how emerging technologies create opportunities, so I was fascinated to read about something called ACX -- Audiobook Creation Exchange. It's a concept that couldn't have happened a few years ago, not for lack of books or voice talent, but because the technology wasn't there yet. It is now, and I predict ACX will revolutionize the audiobook industry in the same way e-books have changed publishing.

From the site:

ACX is a marketplace where professional authors, agents, publishers, and other Rights Holders can post fallow audiobook rights.

At ACX, those unused audio rights will be matched with narrators, engineers, recording studios, and other Producers capable of producing a finished audiobook, as well as with audiobook publishers.

The result: More audiobooks will be made.

Too many authors have been left out of the quickly growing and culturally repositioned digital audio market. Until now.

ACX puts you in the driver’s seat. If you’re a Rights Holder, you choose how you produce your audiobook—whether on your own or by engaging a Producer on ACX—and you choose among two royalty models.

One of the royalty models is set up so that the Producer (narrator) won’t earn money up front, but will instead share in the proceeds from the sale of the audiobook fifty-fifty.

What does this mean for writers? Assuming you own the rights for your book, you can have an audio book created for no upfront cost. It's another way to get your work out in the world, and another potential revenue stream that wasn't accessible before.

If you're interested, visit the site, or watch the video, which explains it far better than I could. Oh, and if you decide to do this, I'd love to hear about your experience when all is said and done.


Ruth Harris said...

Thanks for posting, Karen. Another opportunity for those writers who have taken control of their own work.
I'll tweet this...People will want to know.

Karen McQuestion said...

Thanks, Ruth. I think this will be huge for indie authors. I didn't get into the details on the blog, because the ACX site has all the information on it, but ACX also handles distribution and payment. Sounds like a win-win to me.

Jacqueline T Lynch said...

This is fascinating. Thank you.

Karen McQuestion said...

Thanks, Jacqueline!

I think this will be prime for voice talent too, all those actors in between jobs, and new graduates waiting for work in radio and television. And readers will benefit too--more books to choose from! Can you tell I'm enthused?

David Ebright said...

Sounds awesome - I gotta dig into this more. Thanks, Karen.

Sean McCartney said...

Interesting post. My little publisher said I would have to sell like 5,000 books before they would invest in audio but now???? Always cool to see the new technology.


Karen McQuestion said...

You are welcome, David.

Sean, it will be interesting to see if your publisher will reconsider now that it's possible to do it this way. Let us know!

Jon Olson said...

Hey, very cool. I'm a big audiobook user (long commute), and I'm going to check this out.

Jon Olson
The Petoskey Stone
The Ride Home

Sheri L. Swift said...

Thanks Karen, I'll have to look into this one! ; )

Bill B said...

I share your excitement for our constantly evolving technology! I have some ties to a community of constantly-looking-for-work actors in L.A. (some of whom have great vocal talent!) so I'll pass the info along.

Karen McQuestion said...

Jon Olson--yep, very cool indeed.

Hi Sheri! I agree, it's worth looking into.

Karen McQuestion said...

Bill, what a good thought! I'd love to see talented people benefit from this.

Helmy Kusuma said...

It's very interesting!
I've tried creating my own audio book once but it didn't move beyond chapter one, so this is definitely worth a look!

Helmy Kusuma said...

Been there, but unfortunately at this time ACX only accepts US Residents.
Ah, well...better practice making my own audio book :D

Karen McQuestion said...

Shoot! Well, I wouldn't rule it out completely, Helmy. At one time Kindle was US only and fairly quickly they expanded. I have a feeling this will go the same way.